Alex Villom

Notes on craft and tailoring

Protocol, cloths and the story behind the materials we use in the atelier.

Bespoke Tailoring vs. Made to Measure (MTM): The Art of Cutting Without Sizes in Lima

July 20, 2026

Bespoke Tailoring vs. Made to Measure (MTM): The Art of Cutting Without Sizes in Lima

The difference between Made to Measure and Bespoke isn't marketing: it's the patternmaking method and the level of hand intervention behind each garment.

The Groom's Formal Protocol: Morning Coat, Tuxedo and Bespoke Suit for Weddings

June 15, 2026

The Groom's Formal Protocol: Morning Coat, Tuxedo and Bespoke Suit for Weddings

The wedding dress code — morning coat, tuxedo or bespoke — depends on the timing, formality and venue of the ceremony, not personal taste.

Quiet Luxury and Status Without Logos: The Authority of the Executive Suit

May 10, 2026

Quiet Luxury and Status Without Logos: The Authority of the Executive Suit

True executive luxury doesn't shout with logos: it shows in the anatomical fit, the quality of the cloth and the sobriety of the finish.

A Guide to Noble Cloths: From Super 130s Wool to Vicuña

April 8, 2026

A Guide to Noble Cloths: From Super 130s Wool to Vicuña

From Super 100s to vicuña: understanding fine wool classification prevents choosing a delicate cloth for rough use, or a stiff one for formal wear.

The Internal Structure of the Suit: Traditional Canvassing vs. Industrial Fused Construction

March 12, 2026

The Internal Structure of the Suit: Traditional Canvassing vs. Industrial Fused Construction

Full canvas vs. fused: the invisible internal structure is what determines whether a suit molds to the body or degrades over time.

Bespoke Women's Tailoring: The Power Suit for the Executive Woman

February 18, 2026

Bespoke Women's Tailoring: The Power Suit for the Executive Woman

The women's power suit demands a technical mastery distinct from menswear patternmaking: bust darts, minimal shoulder padding and lines that flatter without sacrificing comfort.

Anatomy of the Lapel: Peak, Notch and Shawl

January 22, 2026

Anatomy of the Lapel: Peak, Notch and Shawl

Peak, notch or shawl lapel: each cut changes how the body's proportions are perceived and defines the right occasion to wear it.

The Zero-Size Fit: A 30-Point Morphometric Record

December 15, 2025

The Zero-Size Fit: A 30-Point Morphometric Record

Industrial sizing (38R, 40L...) was never designed to dress the body with precision: zero-size tailoring starts from a morphometric record of more than 30 points.

New York and Neapolitan Tailoring in Lima: Cloths and Structures for Humidity

November 10, 2025

New York and Neapolitan Tailoring in Lima: Cloths and Structures for Humidity

Lima's climate calls for lessons from the Neapolitan school: unstructured shoulders, open-weave cloths and an elegance that breathes.

Care and Preservation of a Bespoke Suit: A Textile Maintenance Guide

October 5, 2025

Care and Preservation of a Bespoke Suit: A Textile Maintenance Guide

The investment in a bespoke suit is protected through simple habits: regular brushing, rest between wears and zero abuse of dry cleaning.